Top Uses For Custom Canopy Pop Up Tents
Posted by Ray G. - Branding specialist/graphic designer at LookOurWay who has worked in multiple industries including printing, packaging & labeling and graphic design. He holds a BFA from Academy of Art University. on 15th Aug 2018
If you’re business is participating in any outdoor events or trade shows, you better make sure to advertise your brand. You’ll want to make you highlight your business or company by adding some pizazz. A great way to achieve this is by setting up a custom canopy pop up tent that highlights your business or brand. These tents very effective and easy to assemble. Once your business has its own custom pop up tent, you can utilize it over and over again at any upcoming events you decide to attend year over year.
Custom canopy tents are an efficient and economical way to showcase your brand. They are also
an incredible way of making your business stand out from your competition. Not
to mention they are great for providing shade as well as a central meeting
point. They effectively attract customers to your business.
Here are some use cases for businesses that might be a good fit for a custom
tent.
Business Grand Openings
The first day for any business, is
one of the most important days you need to make sure is a success. "There’s
no redo in first impressions" are words you should live by if ever you're
going to be a successful business. Grand openings are great events for new businesses
and considered mandatory under retail best practices. Attracting new customers should
be your number one priority. Branding your company is imperative and should
always be something you keep in mind. Custom pop up canopy tents are a great
product for grand openings and will make a large impact for your brand.
Anniversary Sales
Anniversary
sales can be a meaningful event for your business and create a reason to
connect with your customers. Anniversary sales or events should be posed as
celebrations, used to attract customers (both current and new) to your
business. Custom pop up tents can be effectively utilized to provide a visual
sign of promotion and celebration. Anniversary sales are great events for
retail businesses and will give you a reason to reach out to your current
customer base.
Think about it… How many times have you passed by a retail business that had a pop
up tent and thought to yourself, “I wonder what’s going on?”
This is why so many businesses use custom canopy tents in front of their retail
facade. These tents generate traffic to your business and allow you to increase
new customer sales.
Community Event
Community events like
neighborhood picnics, block parties, and 4th of July barbecues are all fun
events that are packed with people and positive energy. Many business use these
events as an opportunity to facilitate team building or sponsorships which
creates positive engagement for your brand or company. If you own or operate a business,
you should always find an opportunity for promoting your brand.
Trade Shows
The
purpose of a trade show is to promote your brand and business to both new and
existing customers. Custom pop up canopy tents will allow your brand to be
showcased and viewed by everyone that attends a show — exhibitors and attendees.
I can’t tell you how many times we’ve received new business from having a tent
setup at our booth because people want to see what we’re offering. A pop up
tent always seems to associate freebies and giveaways in peoples’ heads which
is great since they stop by our booth which provides me the opportunity to talk
to them about our services.
A custom pop up tent is an effective product at trade shows due to the sheer fact
it screams “promotion” and attracts people to stop by your booth to see what your
offering.
Festivals
Music
festivals like South By Southwest (SXSW), Coachella, Lollapalooza, Summerfest,
EDC, and New Orleans Jazz Festival are all events that have over 500,000 people
in attendance. These are the US’s largest music festivals, however aside from
these there are thousands of smaller local music and art festivals around the
country.
There’s always a ton of vendors needed at these events and if you’ve ever
attended one of these festivals, you’ll see they all use canopy tents that have
their brand, logo and messaging.
These festivals provide excellent branding and promotional opportunities for
your business. Why not position your brand in the center of the fun?
Farmers Markets
Have you been to a farmers market lately? They usually consist of row after row of white canopy tents, filled with produce, meats, cheeses, and specialty goods. Each vendor or farm has devoted their time to produce high quality products to be sold directly to the end customer. These vendors have devoted their time to their craft, but why do they not spend 5 minutes to brand their booth and tent setup?
Differentiation
is extremely important at farmers markets. Building relationships with your
customers is pivotal in developing repeat long term relationships. You shouldn’t
allow your customers to mix you up with your competitors. You need to make sure
you brand your business with the products you sell so that they know exactly who
they’re buying from.
Custom printed canopy tents allow you to sell more than just a product, it
allows you to brand your business with the products you sell.
Tailgating
Tailgating is an American tradition that many sports fans take very seriously. Support your favorite team by creating a custom canopy tent that highlights team colors and logos. Elevate your next tailgate party by bringing the event to the next level with a custom printed pop up canopy. Let your friends and family find you immediately, and stand out from the crowd with your creatively designed pop up canopy tent.